Where in Norwich can you be eating a tasty burger one minute; and then a short while later be sitting in Delia’s very own seat or the Team Dugout beside Norwich City’s home pitch? Yellows, that’s where. And that’s exactly what we did one Wednesday lunchtime earlier this year.
Yellows is easy to get to, being located at Carrow Road, with ample free parking just strides away from its door. Inside, smart quasi-industrial urban styling meets downtown NYC sports bar.
The staff are incredibly friendly and appear to display a genuine pride in their role within the Norwich City Football Club empire – a feature we also noticed when we dined at nearby Delia’s. Attentive and chatty, they are great if you need help making up your mind about what to eat. The Donuts we finished the meal with are entirely their fault.
There is a special ‘Yellow Wednesdays’ promotion of 2 meals for £12 from a great set menu (it really is good value), but on this occasion we chose from the main menu.
To start, I had Cajun Mushrooms on Grilled Chilli & Coriander Cornbread. When it arrived, what surprised me was the delicate nature and beautiful presentation of the dish. At most ‘grill and burger’ restaurants, portions are often large and the food is strapping and robust rather than ‘elegant’. At Yellows, you’re getting really quality examples of this genre of cuisine. As Grill Restaurants go, I’d say it was up there in the higher classes. And the presentation is just the beginning. The food tasted as amazing as it looked. Really tasty.
I had the Spicy Bean Burger for my main. Authentic (as far as a Veggie Burger can be) and generous in proportion, it arrived alongside skinny fries and coleslaw.
After a starter of Louisiana Crab Cakes, accompanied a homemade sticky chilli jam (a great compliment, apparently), my Partner had the Five Ways Chilli, which arrived presented as a sort of ‘Chilli tapas’ – a big bowl of Chilli accompanied by 5 sides in separate bowls.
And just in case that wasn’t quite enough food, we ordered the Yellows Potato Salad as a side.
Two courses was basically substantial, but the desserts sounded too good to pass on. After discussion with the Waitress (I hold her responsible – see above), dessert was Five Ways Dunking Donuts (hot, fat, sugary ring donuts supplied with butterscotch, cream, strawberry sauce, dipping chocolate and grated chocolate. Should be illegal really) and New York Baked Vanilla Cheesecake (simply awesome).
Our meal was extremely delicious, and very filling (well, we did order a lot). Fortunately, Yellows have introduced an amazing way to work some of those calories off – with a tour of Carrow Road stadium.
Picked up from the restaurant by our guide, Stephen Graham, Supporter Liaison and Access Officer at Norwich City Football Club, we were taken on an hour-long, access all-areas tour of Norwich City Football Ground and treated to a fascinating, and frequently hilarious (Stephen is very knowledgable and also very funny) accompanying commentary.
I won’t divulge too many details as it will spoil the tour for you, but to whet your appetite, you might get to see the dressing rooms, the Players ‘ Tunnel, Delia’s own private restaurant, the Team Dugouts (with leather, Lotus-designed seats for the Manager), the Press Room and the all-important trophy cabinet. Plus so much in between. Whether you’re a Norwich City fan or not – or even a football fan or not, the tour is a really fantastic experience, and ultimately, a great insight into a piece of Norwich’s heritage that was founded in 1902.
Ground Tours are free if you dine from the special set menu, Tuesday – Friday lunchtimes and dinner times. They are also free if you book a table at Yellows for lunch or dinner for between 15 and 30 guests. This really is added value at its very best. A total bargain. And what a fantastic gift for Father’s Day (or Mother’s Day!), a special birthday or a team-building day.
Dining at Yellows is a surprising culinary experience. If you’re expecting standard grill restaurant fare then you’ll be impressed, the food here is anything but ‘standard’.
Topping the experience off with a tour of the ground really is the icing on the cake (and perfect for off-setting those Donuts!). We both found it hugely interesting and a real eye opener that serves to highlight just how community-focused and down-to-Earth Norwich City still is as a football club.
Yellows American Bar & Grill.
Carrow Road, Norwich, NR1 1JE.
Tel: 01603 218209.
*Pictures taken on the day on a Samsung Galaxy S4.